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Hotel developers seeking alternatives

Eurobuild CEE 23 August 2017

ROMANIA New brands are likely to sign lease or partnership contracts with hotel developers, who are looking for alternative business models to management and franchise contracts, claims Colliers International. According to the real estate consultancy the Romanian market could undergo significant changes over the next year or so due to new brands entering the market.

So far established brands that are already present in the country have been expanding exclusively through management and franchise contracts. Developers see such contracts as less predictible in terms of cash-flow and, therefore, more risky. “Currently, there is a gap between the brands’ desire to expand and developers’ low appetite for hotel properties. Taking into consideration the new trends, we expect this gap to gradually decrease, which will encourage the entrance of new players, the development of new projects and, consequently, the relaunch of the hotel market”, said Raluca Buciuc, an associate director for valuation services and hospitality advisory services at Colliers International.

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