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Wroclaw Fashion Outlet basks in sales growth

Opr./edited TC 12 August 2019
Wroclaw Fashion Outlet basks in sales growth
The outlet centre on Wrocław's western outskirts contains 14,000 sqm of retail space
POLAND Tenants of the Wrocław Fashion Outlet on average recorded 11 pct y-o-y sales increases in H1 2019.

Over this period, the centre had a footfall of almost 1.2 mln customers. An outlet store of Italian brand Trussardi as well as a Wasabi Sushi restaurant have opened in the centre this year. Triumph, Zdrowa Stópka and Kazar have also opened their latest concepts in new locations in the centre.

“Our business position is reflected not only by the full leasing of the building but also by the extension of cooperation with our long-term business partners,” explains Ewa Pawłowska, the leasing director at Wrocław Fashion Outlet.

The refurbishment of the common parts of the centre is also nearing completion. A new information point has been set up, tenants’ logos have been mounted perpendicular to the corridors, the main entrance has been rebuilt, decorative lighting has been installed, each of the islands have been replaced, 15 new relaxation zones have been created, and a new building has been constructed connected to the main hall, which will include a children’s play area.

“Our H1 results are testament to the soundness of our business strategy and the dynamic growth of the outlet market,” comments Otto Ambagtsheer, the new CEO of the centre’s owner, Via Outlets, and who was appointed to this position on July 2nd.

Wrocław Fashion Outlet at ul. Graniczna 2 on the city’s western outskirts comprises more than 100 global and Polish brands over almost 14,000 sqm. Via Outlets is a private equity fund established in 2014. Its European portfolio includes eleven centres in nine countries, a total of around 260,000 sqm of leasable space and more than 1,100 stores.

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