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B&B Hotels heads for the hills

Opr./edited AKL 05 November 2019
B&B Hotels heads for the hills
The new hotel is in the centre of Nowy Targ

POLAND The B&B Hotels budget hotels chain, which is active in Warsaw, Wrocław, Kraków, Katowice, Łódź and Toruń, has now arrived in the mountain region of Podhale, having opened a 76-room hotel in Nowy Targ in October.

B&B Hotels Polska has leased space previously occupied by the three-star Hotel Casa in the town.

“In terms of further development, we are not limited to building real estate from scratch and are also open to other possibilities. Although we have repeatedly used such a form of expansion as leasing or buying an existing building, there have not been any interesting opportunities in Poland so far. Even if offers present themselves that seem interesting, they very often involve buildings with a location, standard or size that don’t fit into our requirements. When the opportunity arose to rent a hotel in Nowy Targ, which is attractively located and has a profile similar to the B&B Hotels chain, we decided to seize it, thus finalising the first such deal in the history of our Polish operations,” reveals Beatrice Bouchet, the CEO of B&B Hotels Polska.

The new B&B Hotel is located on ul. Królowej Jadwigi next to Galeria Nowotarska in the business and historic centre of Nowy Targ. It comprises 76 air-conditioned rooms and also includes a breakfast room on the eighth floor, as well as underground and above-ground parking. A conference centre is available, suitable for meetings for up to 300 people. The hotel also has a bar and the panoramic ‘Casa ino Nostra’ restaurant, which seats up to 300 people. The B&B Nowy Targ Centrum is the seventh hotel managed by the group in Poland.

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