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Saucony debuts in Poland

Eurobuild CEE 12 November 2019
POLAND US sport shoe producer Saucony has opened its first store in Poland in the Factory Outlet centre in Modlniczka near Kraków.
“This is the first of many Saucony stores we have planned in Poland. We want to provide our products to the widest possible range of customers by setting up our own retail chain. Many customers still like to visit shopping centres or specialist outlet centres, so we, as producers, cannot forget about them. We plan to open more stores,” announces Grzegorz Grzegorczyk, the sales and marketing director at W.P.C. Sport which is the exclusive distributor of the brand. Factory Outlet has 21,300 sqm of retail space with almost 106 stores.
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